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Your community traffic, in Google Analytics

Add your Google Analytics property to the community and every page view, session and referrer lands next to the rest of your web traffic. Bettermode’s own analytics cover members and engagement. This covers the audience.

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What you can see

The audience side of the community

Bettermode analytics tell you what members do. Google Analytics tells you who arrives, from where and what they read.

  • Traffic over time

    Sessions and users for the community, trended alongside your marketing site so growth is visible in one place.

  • Where visitors come from

    Sources, referrers and campaigns, so you know which channels send people to public discussions.

  • What they read

    Time on page and posts read per session show which threads and articles hold attention.

  • Who they are

    Device, browser, geography and demographics, the same dimensions you already use for the rest of your site.

Put it to work

Community pages in your funnels

Public community pages are indexed pages on your domain. Treat them like any other landing page.

  • Conversions from community pages

    Set conversion events and see which threads and articles start the paths that end in a signup or a demo.

  • Funnels that include the community

    Build explorations that run from a public answer to your pricing page to a trial, in the same tool your growth team uses.

  • Content decisions with data

    Which spaces earn organic traffic and which threads convert tells your content team what to write next.

  • One property, one truth

    Community and marketing site in a single property means no reconciling two dashboards.

Setup

Paste one ID and you’re tracking

Install the Google Analytics app and enter your property’s tracking ID. No tag code to place.

  • Install the app

    Add Google Analytics from your Bettermode app library.

  • Enter your tracking ID

    Open the app’s settings tab and paste the ID from your Google Analytics property.

  • Save and verify

    Save settings, then watch the Realtime report in Google Analytics as you browse the community.

Good to knowNeed Google Tag Manager, Hotjar, Amplitude or Mixpanel as well? Each has its own app in the same library.

More integrations

Part of a connected stack

What the Google Analytics integration powers

The jobs this connection feeds

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